There is no secret formula to making a video spread like wildfire, but there are ways you can market your video to give it what it needs to go viral, even if some of that is just a little luck. This infographic from WhoIsHostingThis offers a wealth of tips on how to make your video content go viral.
Consider Emotion: Hitting the right emotional cue is the key. According to inc.com videos showing joy and humor are most likely to get forwarded or shared. Videos showing alertness and attentiveness are also likely to get shared.